Cvent found a way to make its biggest event never end. Through a four-year partnership with Gather Voices, Cvent turned its three-day CONNECT conference into a year-round storytelling engine—capturing 400+ authentic videos over the past few years, including 100 in just three days in 2025. The result: nonstop engagement, fresh thought leadership, and a content library that keeps audiences inspired long after the show ends.
The IAEE DC Chapter faced the challenge of energizing communications and attracting new members across a diverse, busy regional network. By adopting Gather Voices, volunteers streamlined the creation of speaker intros, board messages, member spotlights, and more—publishing timely, authentic videos that drove record online engagement and contributed to an extraordinary 350% membership increase in one year.
At Musikfest 2025, WFMZ partnered with Gather Voices to create an interactive video booth where festival-goers, especially kids, could experience being a news anchor. The activation led to over 130 videos created, significant website traffic, and increased brand exposure for WFMZ and its sponsor.
For two consecutive years, Meeting Professionals International (MPI) partnered with Gather Voices during WEC to transform their approach to foundation sponsor recognition and community storytelling. Each year, MPI uses the event as an opportunity to collect a wide variety of stories, including event highlights, member milestones, supplier and partner perspectives, and, most importantly, personalized thank-you messages from scholarship recipients to foundation sponsors.
Struggling to capture powerful stories during high-stakes, time-crunched events? During their annual Hill Day, the National Alliance for Care at Home used Gather Voices’ Kiosk Services to gather 48 authentic, mission-critical advocate videos in just two days. These stories now educate policymakers, inspire supporters, and drive action to protect home-based care funding nationwide.
With Gather Voices, Allergy & Asthma Network’s team creates, edits, and posts insight-rich videos every week—no production crews required. This shift to consistent, authentic video storytelling has doubled and even tripled engagement across major social platforms, powering the organization’s mission to deliver accessible, reliable health education to the communities they serve.
During their annual Advocacy Day, Start Early (formerly The Ounce) reached unprecedented levels of engagement and visibility by collecting 10 times more personal video stories from advocates, educators, and parents compared to previous years—all thanks to their Gather Voices Video Kiosk.
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At the American Association of Orthodontists (AAO) Annual Meeting, capturing diverse and authentic stories was a strategic priority. By partnering with Gather Voices and using the turnkey Video Kiosk, AAO collected over 80 high-quality videos in just three days. The success wasn’t accidental; it was powered by smart activation tactics, compelling incentives, and seamless execution. The result: real-time content, increased engagement, and measurable ROI.
The Society for Laboratory Automation and Screening (SLAS), a leader in laboratory automation and life sciences, is committed to sustainability at its events. Recognizing that exhibitors have the largest environmental footprint, SLAS launched a project to collect exhibitor stories on their sustainability efforts. Using Gather Voices, they seamlessly gathered and showcased these stories, increasing exhibitor participation year over year and building a movement around sustainable event practices.
CREW Network faced the challenge of making member voices stand out. By transforming their Member Minute campaign from static written content to dynamic video storytelling, they swiftly increased engagement and visibility. This shift empowered members and amplified their expertise across platforms, driving greater value for CREW Network and its members.
Turnaround Management Association (TMA) leveraged Gather Voices to transition their popular "CEO Speaks" podcast into a concise, high-impact vodcast format. This shift simplified the content creation process, boosted engagement, and successfully monetized the series. With streamlined production, enhanced visibility, and new sponsorship deals, TMA’s 7-8 minute vodcasts provide easily consumable content that resonates with their audience.
The Turnaround Management Association (TMA) improved member loyalty and engagement by building a strong culture of video content, enhancing communication and interaction across all levels. Using Gather Voices, TMA achieved faster content creation, increased engagement, and cost savings, leading to a 50% boost in social media interaction and new sponsorship opportunities.
AICC, The Independent Packaging Association, co-created video content with members using Gather Voices. Social engagement doubled, and click-through rates increased by 300% compared to static posts, showing the impact of real stories.
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The Texas Association of School Business Officials (TASBO) mobilized committee members and their training community to create videos inviting members to attend 20+ Academies and Workshops throughout the year.
The Association of Clinical Research Professionals (ACRP) harnessed the power of authentic short format videos created by and promoted by their speakers across social media to drive excitement and engagement for their 2024 annual conference.
Gather Voices transformed the 2024 PGA Show's media strategy, facilitating instantaneous sharing of video content. RX Global, the event organizer, highlighted cutting-edge golf products with captivating videos, significantly boosting media exposure and engaging a broader audience.
Cvent found a way to make its biggest event never end. Through a four-year partnership with Gather Voices, Cvent turned its three-day CONNECT conference into a year-round storytelling engine—capturing 400+ authentic videos over the past few years, including 100 in just three days in 2025. The result: nonstop engagement, fresh thought leadership, and a content library that keeps audiences inspired long after the show ends.
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NACHC uses the Video Kiosk to co-create video content with members who attend their in-person events. By coaching members to share their unique stories, the NACHC team produced more than 110 powerful videos with advocates from around the country in just 3 days.
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The American College of Osteopathic Family Physicians (ACOFP) understands the power of member-driven video content for year-round engagement. With Gather Voices, ACOFP executes member-driven content at scale.
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Each year, JMP, a division of SAS, hosts an awards ceremony to celebrate internal team members who are excelling in their work. JMP is a global organization with employees to recognize in many time zones and languages. Learn how they created a more engaging, dynamic and inclusive experience.
The Alzheimer’s Association understands the power of people’s voices in inspiring Congress to act. That’s why they made user-generated video from advocates a central tactic in generating support for the ENACT Act. In just 2 weeks, the Alzheimer’s Association co-created 290 videos with advocates nationwide.
Teri Carden, creator of Non Dues-a-Palooza, understands the power of video for events. That’s why she incorporated authentic video content into her event promotion strategy, recording dozens of personal video messages and co-creating dozens more videos with sponsors, speakers and attendees - in just 4 weeks and for a fraction of the cost of traditional video production.
The American Concrete Institute (ACI) is intentional about making sure that their membership community regularly hears from their organization’s president in a series of emails throughout the year. To make the series more engaging and impactful, ACI incorporates authentic video content from the president into each email.
The Association of Fundraising Professionals (AFP) humanized their AFP Icon 2021 promotion strategy with the ICONic Moments campaign. Members of AFP’s Global Board recorded videos sharing their favorite moments from previous AFP ICON conferences.
The Audiovisual and Integrated Experience Association (AVIXA) is committed to creating a more equitable future in the AV industry through a variety of DEI initiatives. That’s why they invited select members to record a video about why they are allies for respecting the pronouns of every individual.
Kidango, an early learning nonprofit, needed to educate staff about the COVID-19 vaccine. To encourage staff to get vaccinated, Kidango launched the #MyShotSnapshot campaign, which featured the real vaccination experiences of people within the organization, including the CEO. Kidango gathered more than 20 user-generated video stories from vaccinated team members and quickly published them to a landing page. This authentic video content offered compelling social proof that helped Kidango bring vaccination rates among their 600+ staff to 85%.
The Association of Rehabilitation Nurses (ARN) made peer-to-peer video storytelling a key part of their strategy for encouraging more members to apply for ARN Board positions. Using Video Relationship Management software, ARN collected authentic user-generated video (UGV) content from 100% of their past board members and compiled them into an engaging promotion video. And they did it in just 3 weeks and for a fraction of the cost of hiring an agency. The resulting video earned 269% more video views on YouTube than videos without UGV content and drove a higher board application submission rate.
At the end of their Interprofessional Education course through Rush University, students were asked to reflect upon what they learned from their community health mentor by recording a video or sharing a written piece around how learning what matters most to older adults leads to better care. 54% of students opted to record a video vs. sharing a written reflection. The powerful video reflections helped assess the students' understanding of an age-friendly health system and gave Rush authentic and valuable content that they published on their Schaalman Senior Voices website to further educate the larger Chicago community and advocate for the needs of older adults.
When the American Association of Collegiate Registrars and Admissions Officers (AACRAO) shifted their annual event to a virtual experience, they needed innovative ways to drive engagement. By incorporating pre-recorded video content into their event promotion, welcome session, and awards ceremony, they did just that. In fact, Alex Lojko, Associate Director of Membership and Awards, said: “whether our future events are in-person or virtual, this pre-recorded method for our awards ceremony took us to the next level.”
The Retail Solutions Providers Association (RSPA) understands that incorporating video into their strategy is critical to their success. After achieving great results with several video campaigns, they expanded their use of video to support their Continuing Education objectives. In order to drive awareness and registration for their new online EXCELerate Learning Platform, the RSPA created segmented promotional emails that incorporated user-generated videos targeted to each segment’s needs and achieved a 71% higher click rate compared to industry benchmark.
The Society of Interventional Radiology (SIR) had big plans to unveil their brand new SIR Guidelines Mobile App at their annual event. But, when the event was transitioned to a fully virtual experience, the team knew they needed innovative ways to cut through the noise in the crowded digital space and drive real excitement. By showcasing authentic user-generated video content from members of their software development team, SIR improved their average social media engagement rates by 220%!
When the American Pharmacists Association (APhA)’s annual event was transitioned to a virtual experience, they knew they needed to find innovative ways to invite their community to join the conversation. By using real user-generated video content from members, staff, sponsors, and industry thought-leaders, APhA delivered a high-value and incredibly unique virtual experience. From promotional content to recognition to opening and closing ceremony celebrations, APhA delivered authentic engagement with video.
At the National Comprehensive Cancer Network’s annual conference, members are invited to share their expertise and learn from one another in the Poster Exhibition Hall. When they transitioned to a fully virtual event, NCCN knew they needed a way to create this engaging, high-value experience online. And, with Gather Voices, they did just that. In just 4 weeks, more than 60 video presentations from authors located across the country were gathered, edited, and shared in the Virtual Poster Exhibition Hall.
To impress their Limited Partners (LPs) at their annual meetings, MATH Venture Partners and New Stack Ventures needed to get beyond the logos and bring their portfolio companies to life. Gather Voices’ Video Relationship Management software empowered both venture capital (VC) firms to co-create compelling video stories with the founders of their portfolio companies that demonstrated how the firms helped them navigate challenges. MATH collected 89 videos in less than 3 weeks. New Stack collected 81 videos in one week! The resulting video compilations were the highlight of their annual events.
Kendal at Oberlin (KaO) is a Life Plan Community for older adults. To celebrate the 2020 holidays safely during COVID-19, the team needed creative ways to help residents stay connected to their loved ones. Gather Voices’ software solution empowered the KaO team to simply and quickly gather, edit, and share more than 250 video greetings from loved ones across the country. The videos not only fostered joy and connection among residents but also offered healing effects to those suffering from memory loss in a time of isolation.
When the National Association of College Auxiliary Services (NACAS) reimagined their annual conference to a virtual experience, they needed to drive attendance, boost engagement, and celebrate member achievement. And, with a marketing team of one and just six weeks until the event, they needed a simple and fast solution. With Gather Voices, NACAS leveraged the power of user-generated video to create 80% more social media engagement and achieve a 62% increase in registrations year-over-year.
The Alliance for Safety and Justice (ASJ) centered the voices and experiences of crime survivors across the country for their bipartisan Heal the Vote campaign. Using Gather Voices’ Video Relationship Management (VRM) software, ASJ collected and shared more than 132 authentic video stories from the people at the heart of their mission quickly and affordably. And the results were powerful. The video stories were viewed 10,000 times and 4,000 people took the #HealTheVote pledge.
To support their client’s virtual summit, NTT Cloud Communications needed to produce video presentations from medical experts across the country. The global pandemic meant that traditional video production, which is expensive and slow, wasn’t an option. The team needed a solution that would enable them to safely and quickly collect, edit, and publish high-quality videos and Gather Voices’ Video Relationship Management (VRM) software delivered. Over the course of two weeks, 80 high-quality video presentations were produced, driving a 4x return on investment.
For the first time, the American Society of Transplant Surgeons (ASTS)’s 21st annual State of the Art Winter Symposium was presented as a virtual event. To maximize attendance, ASTS incorporated user-generated video into their marketing strategy. By optimizing their event invitation email with a simple and authentic video from the Chair of the Winter Symposium Planning Committee, ASTS achieved higher open and click rates, increased attendance 6% year-over-year, and delivered a 7.5x return on investment.
When their 19th annual gala, Uncharted, was transitioned to a virtual experience, Toigo Foundation needed a safe way to foster meaningful engagement between sponsors, fellows, and attendees. They understood the power of video storytelling for fostering connections, but needed a simple and affordable way to gather video content from their global audience. Using Gather Voices, the team was able to offer their sponsors, fellows, and alumni a simple and highly valuable way to share their organizations’ messages and learn more about the people in attendance at the event.
Bringing executives together for engaging, productive networking is at the heart of the Exhibition and Convention Executives Forum (ECEF). When the pandemic hit, the Lippman Connects team knew they needed to provide opportunities for ECEF attendees, sponsors, and speakers to connect virtually. Sam Lippman, President of Lippman Connects, said “I can’t think of a more efficient way to introduce 200 or more executives to each other than through the Gather Voices solution.”
Groundwork Ohio needed to encourage more high-quality, diverse applications for the second year of their Early Childhood Leadership Fellowship. They knew that video testimonials from their current fellows would give them the social proof they needed to secure valuable applications, despite economic challenges caused by COVID-19. But with the deadline just 4 weeks away and the fellows spread out across the state, they needed a solution to collect, edit, and publish videos with incredible speed.
SickKids Foundation’s annual fundraising event, ‘GetLoud’, was transitioned to a month-long virtual campaign in response to COVID-19. The team needed simple and safe ways to engage fundraisers in a digital environment. Using Gather Voices’ Video Relationship Management (VRM) software, the team collected over 120 video stories from sponsors, fundraisers, supporters, and ambassadors, which helped them exceed their goal for registered fundraisers and generate more than 1.6M in donations.
Gather Voices collected responses from CRN members reflecting on DSHEA's 25th Anniversary. Members shared stories of where they were at the founding of DSHEA and ideas about their industry's past, present, and future. Using the Gather Voices video solution, CRN edited response videos into a montage that was both a humorous and heartwarming tribute to the DSHEA's FDA significance and the supplement's accomplishments within the industry over the last 25 years.
Experience Columbus gathered stories from individuals at the PCMA conference speaking to the importance of workplace equity. "The Columbus Women's Commission was established to unite our local community in solving this inequity." The pledge collected 140 signatures promising to address pay inequities in their conferences. Using the Gather Voices video solution, Experience Columbus turned videos into a promotional montage showcasing the value of their equity pledge and announcing Columbus as the hosting city of the next PCMA conference in 2023.
GreaterGood's "Girls Voices at Home" campaign promotes togetherness and spreads hope during difficult times. They used Gather Voices to create an international community for participants, who shared inspiring messages during the COVID-19 health crisis.
Through their international nurse scholarship, APHON offers nurses in developing nations financial assistance to attend the APHON annual conference in New York. They used Gather Voices to collect 100+ video responses, empowering nurses to express how attending would greatly benefit their knowledge and career.
Each year the ASTS president’s dinner occurs during their summer conference where employees share stories and jokes about their current president. Since ASTS was unable to meet in person this year, they used Gather Voices to create a virtual collection of heartfelt messages.
The International Facility Management Association collected heartfelt messages thanking Facility Managers across the globe in honor and celebration of World FM Day. Facility Managers are essential workers, deserving to be recognized and appreciated by their peers and colleagues. The use of Gather Voices evoked a mass of positive video responses from their members proving to be a pleasant surprise during challenging times.
University of Miami School of Communications launched “All of Us” to connect students, alumni and faculty in this time of COVID-19. Powered by Gather Voices, Miami was able to collect videos from all over the world. Students and alumni were able to virtually break their isolation with video. Rather than just a one-off Zoom meeting, participants made videos on their own time. The site has led to a strong sense of community and signals to prospective students that U Miami is a community that cares.
When a national crisis demanded rapid, credible advocacy, the de Beaumont Foundation needed to capture authentic, geographically diverse video testimonials—fast and at scale. Partnering with Gather Voices, the Foundation transformed remote public health professionals into powerful advocates, sustaining a campaign that shaped national policy conversations during a critical moment.
To enhance the virtual experience at Personifest, Personify used Gather Voices to empower attendees and sponsors to easily create and share authentic videos. In just a few days, over 20 videos were captured, driving 5X more participation from attendees while cutting production time in half.
Advanced Solutions International (ASi) is a leader in association management systems. In response to the COVID-19 outbreak, they made a bold pivot to a full virtual conference. ASi realized that pre-recorded content was essential to having a high-quality event, and they used Gather Voices to make it happen — they drove more participation in their virtual event than for their in-person conference.
Marketing Land is the leading digital daily publication for the marketing industry. As video content comes to dominate online, Marketing Land knows that video is essential to keeping and growing their audience. They used Gather Voices to collect insights and predictions from leading digital marketers across North America.
With over 3.8 million members, Sierra Club understands that their strength comes from their passionate advocates. By capturing these advocates on video, Sierra Club is able to catalyze more action and signal to lawmakers that they aren't simply an organization, they are a movement.
As the hub for the Chicagoland association industry, Association Forum hosts over a thousand association professionals at their annual meeting. For the Holiday Showcase, they tried a new tool for collecting video — the Gather Voices video solution. The result: Association Forum created over a dozen new member videos. In minutes, they captioned videos and shared them online.
The Emergency Nurses Association (ENA) is dedicated to advancing excellence in emergency nursing. Member contribution is one of their core values — and for their 2019 annual meeting, they used Gather Voices to collect 70+ member video stories. ENA is using these videos to support a full year of member engagement.
The League of American Orchestras needed a way to unite its nationwide membership and drive powerful engagement for its Giving Day goal. By enabling members to easily submit personal video stories with Gather Voices, the League created an awareness campaign that built momentum and made giving feel truly meaningful. The result was surpassing their $75,000 fundraising target in just a single day.
At the Society of Women Engineers (SWE) Conference, Greater MSP addressed a long-standing challenge: capturing authentic community stories quickly, easily, and at scale. By offering an accessible platform for women engineers to be seen, heard, and recognized, Greater MSP enhanced the attendee experience, fostered a genuine sense of belonging, and created lasting value through a rich, reusable content library that continues to highlight and celebrate unique voices year-round.
Boys & Girls Clubs of Central Florida recognized that traditional updates for corporate sponsors and donors often felt distant and delayed. Donors would give, but the emotional payoff might not arrive until long after. To bridge this gap, BGC CF turned to the authentic voices of their community. They collected heartfelt stories from club members, staff, and volunteers who shared why the Club mattered to them. These stories were turned into compelling videos that were shared both publicly and privately, helping donors feel more personally connected to the impact of their support and deepening relationships that continue to fuel the Club’s mission.
Unleash the power of real voices from your community and deliver 10X more video — see how it’s done when you request a demo today!
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