25 Videos. One Day. How Experience Columbus Turned a Conference Pledge Into a Movement for Workplace Equity.

• Experience Columbus needed to prove the equity pledge had real support behind its 140 signatures, captured in a format that could travel beyond the conference floor
• A professional production team was the default option, but it cost more and captured fewer authentic voices. This timeline didn't fit a 1-day conference 
• Conference attendees had limited time and patience for a formal video shoot. Any capture process that required scheduling or multiple takes was going to shrink the pool of willing participants to a handful of people
• Staff needed a way to gather diverse testimonials without slowing down the conference floor, pulling people off their primary jobs, or creating a handoff nightmare on the backend

The Gather Voices Solution

• Set up the Video Kiosk on-site at the PCMA conference for walk-up testimonials
• Let attendees record their own responses on workplace equity and the gender wage gap in the moment - no staff escort, no setup, no wait
• Hosted every submission on one cloud-based platform, so the editing team could review and select clips without chasing down files, coordinating shared drives, or engaging in a back-and-forth with staff on which takes to use
• Delivered a full day of raw testimonials to the editor ready for a final montage, compressing what would typically be a multi-week production handoff into hours

The Strategic Impact

• 25 testimonials collected and edited into a final montage with a one-day turnaround
• 140 signatures on the equity pledge, now backed by video proof of attendee commitment
• A cloud-based workflow that cut the handoff between collection and editing down to hours, not weeks

The montage became more than a conference recap. It gave Experience Columbus a lasting asset to promote the equity pledge and announce Columbus as PCMA's next host city, built entirely on the real voices of attendees rather than a scripted production. A polished agency video would have said the same words and landed with a fraction of the credibility.  Because the workflow lives in the kiosk and the cloud, Experience Columbus can repeat it at any future event without adding headcount or waiting on an outside crew. The model doesn't expire with a single conference. It scales with wherever their next audience is.