NTT Cloud Communications Drove 4x ROI with Video for Their Client’s Event

To support their client’s virtual summit, NTT Cloud Communications needed to produce video presentations from medical experts across the country. The global pandemic meant that traditional video production, which is expensive and slow, wasn’t an option. The team needed a solution that would enable them to safely and quickly collect, edit, and publish high-quality videos and Gather Voices’ Video Relationship Management (VRM) software delivered. Over the course of two weeks, 80 high-quality video presentations were produced, driving a 4x return on investment.

10/22/2020 @ 1PM CT

Simplicity

Using Gather Voices, the team built a custom request for video content and shared it with presenters around the country in minutes.

Speed

Presenters were coached through the video recording process, leading to high-quality videos which only required minor post-production editing.

Return on Investment

Using the UGC video content to engage event attendees delivered incremental revenue that drove a 4x return on investment.

Simplicity

Using Gather Voices, the team built a custom request for video content and shared it with presenters around the country in minutes.

Speed

Presenters were coached through the video recording process, leading to high-quality videos which only required minor post-production editing.

Return on Investment

Using the UGC video content to engage event attendees delivered incremental revenue that drove a 4x return on investment.

Simple, Fast, and Affordable Video Production at Scale

Before Gather Voices

Before Gather Voices, NTT Cloud Communications’ client needed a simple and affordable way to quickly produce video content from presenters located around the country in time for their virtual event.

Using Gather Voices

Gather Voices’ VRM software enabled the team to engage their virtual event presenters quickly and simply to gather the content they needed. The tool empowered the team to:

  • Collect, edit, and publish 80 high-quality video presentations from experts across the country in a matter of weeks
  • Coach presenters through the video process, giving them guidelines on timing, lighting, and sound, which streamlined the video editing process
  • Build digital rights management directly into the video gathering process, simplifying a piece of the process that is typically time-consuming
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