What The Next Generation of Members Want to Hear from Your Association

The data is clear: most associations have not yet figured out how to appeal to younger professionals in their industry. And that’s a big risk with millennials set to make up 75% of the global workforce by 2025. To attract the next generation of members, associations must prioritize authentic, two-way communication and collaboration.

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Events
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Video

Hybrid Events People Actually Want to Attend: How to Craft a Compelling Experience that Engages Live and Virtual Audiences

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Nonprofit
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Video

Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns

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Events
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Video

Making Video for Virtual Events: A Conversation with Kate Bradley Chernis, CEO of Lately

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Associations
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Video

Maximizing Member Engagement in the COVID-19 Era: A Conversation with Amy Thomasson

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Advocacy
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Video

Meet Donors Where They’re At: How to Use Authentic Storytelling to Maximize Engagement with Supporters

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Associations
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Video

Member Renewal Campaigns that Work: How to Plan, Launch, and Measure an Effective Renewal Program Quickly

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Events
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Video

No More Empty Booths: How to Drive Significant Sponsor Value at Your Next Event

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Associations
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Video

Opening the Invisible Doors: How to Identify and Break Down the Barriers that are Holding You Back from Creating a Truly Equitable Organization

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Video Trends
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Video

Panel Discussion: How to Accelerate Your Impact by Making the Most of the Video Content You Gather

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Events
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Video

Panel Discussion: How to Co-Create Event Content with Your Community

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Video Trends
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Video

Panel Discussion: How to Get Leadership Buy-In on Doing More with Video

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Video Trends
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Video

Panel Discussion: How to Transform Your Community from Passive Consumers of Your Content into Active Content Collaborators

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Associations
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Video

Panel Discussion: What to Do When You Have a Lack of Bandwidth for More Video Projects

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Video

Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful

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Associations
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Video

Preparing Your Association for the Long-Term Impact of COVID-19: A Conversation With KiKi L'Italien

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Associations
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Video

Putting (Virtual) Butts in Seats: Using Video to Drive More Continuing Education Registrations

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Associations
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Video

Putting the People at the Heart of Your Mission Front and Center: How to Facilitate Stronger, More Valuable Member Communities

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Associations
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Video

Raise Members’ Voices or Go Unheard: How Effective Association Advocacy Advances Your Mission and Keeps Members Engaged

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Associations
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Video

Repurposing Associations for Survival: A Conversation with Terry Howerton, CEO of TechNexus

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Events
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Video

Revenue Strategies for Virtual Events: A Conversation with Tony Lorenz

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Member Engagement
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Video

Simple Video Editing Best Practices that Scale: A Conversation with Alex Palmer

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Events
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Video

Sponsorship and Pricing Methods for Virtual Events: A Conversation with Dr. Michael Tatonetti

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Events
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Video

The Key To Unlocking A Successful Virtual Event: A Conversation with Arianna Rehak of Matchbox Virtual Media

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Video Trends
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Video

The Old Content Model is Broken: A New Playbook for Keeping Your Audience Engaged in the Year Ahead

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Video Trends
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Video

The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results

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Associations
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Video

The Visual Brain & Analytics for Associations: A Conversation with Julie Sciullo of Association Analytics

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Events
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Video

Transforming Event Attendees Into Content Collaborators: A Conversation with Fallon Cryer

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Events
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Guidebook

Using Pre-Recorded Video for Virtual & Hybrid Events

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Associations
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Video

Video Doesn't Have to Be Hard: How AVIXA Makes Co-Creating Video Content Simple

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Healthcare
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Video

Video for Healthcare: Leveraging Content from the Community to Benefit Patients

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