Sponsorship and Pricing Methods for Virtual Events: A Conversation with Dr. Michael Tatonetti

A 1 hour conversation recorded live—now available on-demand!
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Learn How to Price Your Virtual Events

Transitioning an in-person event to a full digital experience has been difficult for associations, and many are finding themselves dipping into their reserves.

Despite such difficulties, associations are finding new and innovative ways to gain sponsors and attendees for their virtual events. Listen to key insights and best practices from Certified Pricing Professional, Dr. Michael Tatonetti, when you watch our live conversation.

In this 60-minute conversation, we discuss:

  • How to understand sponsor needs and tricks for building  sponsorship packages
  • The different ways your association can bring value to a sponsor
  • Pricing strategies for virtual events

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Featured Presenters

Michael Hoffman is the co-founder and CEO of Gather Voices, a technology company that automates the creation, management and publishing of video content. He is also the founder of See3 Communications, a digital marketing agency in Chicago and founder of the DoGooder Video Awards which honors the best social cause video on YouTube each year. Hoffman teaches marketing at the University of Chicago and is an internationally sought-after speaker and trainer who is a trusted advisor to association leaders on engagement strategy.

Dr. Michael Tatonetti (CAE, CPP) will teach you how to share compelling offers and monetize them. As a Certified Pricing Professional and executive leader of over 16 years, Dr. Michael has helped organizations grow their revenue by over 10-20% through strategizing your content into marketing funnels with the right prices to match. He’ll help you craft a custom Marketing and Pricing Roadmap so your audience is engaged, listening, and ready to act. Dr. Michael has worked with hundreds of organizations who have dubbed him The Content King™ for his ability to quickly map your offers to monetization. Now, he’s ready to work with you.