Repurposing Associations for Survival: A Conversation with Terry Howerton, CEO of TechNexus

A 30-minute conversation recorded live—now available on-demand!
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Learn How to Innovate in Our New Reality

We are in a time of great and rapid change. From the rise of online networking to the recent shift towards virtual conferences, associations need to keep up with rapidly-changing world dynamics and technology.

To help associations innovate, we hosted a live discussion with innovation expert Terry Howerton, CEO of TechNexus, and Michael Hoffman, CEO of Gather Voices. Together they discussed real-world examples from associations who are making the most of this new COVID-19 reality.

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Featured Presenters

Michael Hoffman is the co-founder and CEO of Gather Voices, a technology company that automates the creation, management and publishing of video content. He is also the founder of See3 Communications, a digital marketing agency in Chicago and founder of the DoGooder Video Awards which honors the best social cause video on YouTube each year. Hoffman teaches marketing at the University of Chicago and is an internationally sought-after speaker and trainer who is a trusted advisor to association leaders on engagement strategy.

Terry Howerton is the founder and CEO of TechNexus, which helps established corporations and associations engage ventures to generate new insights and new growth opportunities. He founded ITA, one of the largest technology trade associations in the country, which grew to more than 3,000 interconnected tech companies. 

Terry advocates for new models of innovation and has appeared at events including the Forbes Reinventing America Summit, National Business Incubation Association, and TEDx.  He is also a contributing writer to Forbes magazine. He is also a serial entrepreneur himself, having founded a number of companies in his career, as well as contributed his skills and time to improving his community through co-founding Chicago Tech Academy, a charter high school that teaches inner city students about entrepreneurship.