People don’t want to engage with brands. People want to engage with real people. Using the Gather Voices video solution, you can collect video from your audience anytime, anywhere — and turn it into marketing content people actually want to engage with.
Create authentic human connections with your employees using video. Whether you’re replacing documents on the intranet that no one wants to read or requesting video feedback from employees, you can build your culture with Gather Voices.
All of your customers and employees have supercomputers with professional video cameras in their pockets. Gather Voices makes it easy and affordable to let your audience co-create meaningful content with you.
For the first time, the American Society of Transplant Surgeons (ASTS)’s 21st annual State of the Art Winter Symposium was presented as a virtual event. To maximize attendance, ASTS incorporated user-generated video into their marketing strategy. By optimizing their event invitation email with a simple and authentic video from the Chair of the Winter Symposium Planning Committee, ASTS achieved higher open and click rates, increased attendance 6% year-over-year, and delivered a 7.5x return on investment.
SickKids Foundation’s annual fundraising event, ‘GetLoud’, was transitioned to a month-long virtual campaign in response to COVID-19. The team needed simple and safe ways to engage fundraisers in a digital environment. Using Gather Voices’ Video Relationship Management (VRM) software, the team collected over 120 video stories from sponsors, fundraisers, supporters, and ambassadors, which helped them exceed their goal for registered fundraisers and generate more than 1.6M in donations.
Gather Voices collected responses from CRN members reflecting on DSHEA's 25th Anniversary. Members shared stories of where they were at the founding of DSHEA and ideas about their industry's past, present, and future. Using the Gather Voices video solution, CRN edited response videos into a montage that was both a humorous and heartwarming tribute to the DSHEA's FDA significance and the supplement's accomplishments within the industry over the last 25 years.
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